The label's style is inspired by an 'industrial' theme, with the colour scheme being largely in black, white, grey and metallics.
According to the label's designers Jeffrey and Felix, around 80% of the customers that come into their PMQ store are female, but the products are designed with a unisex audience in mind. The 'Saw' bag, priced at $488 USD is eye-catching, but personally I'm a bigger fan of this design which I think will go great with most things.